Monday, 30 September 2013

Presspack kit

 Q is the legendary monthly magazine which celebrates everything that’s great in rock and roll. Since its launch in 1986 it has a painstakingly built an international reputation for quality amongst fans, stars and the music industry. With world-beating exclusives, definitive album reviews, outstanding production values and an inimitable sense of humour, Q shapes music in the UK and beyond.

Q has featured the world’s biggest artists – from U2 to Adele, Oasis to Rihanna, Radiohead to Lady Gaga and more – on its landmark covers. Every month the magazine creates new stars and identifies what’s coming next. With Q’s online presence, a new interactive iPad edition, social media, Q Radio, live events and of course the world famous annual Q Awards – the most exclusive event in the music calendar – the message is everywhere. Music sounds better with Q.
  • Q is the UK’s number one actively-purchased music magazine.
  • Q is about quality and character. Q’s readers prize its lavish photography, in-depth reporting and sense of humour.
  • Q is about authority and opinion. It stands for the music that matters, the stars who make it and the people who love it.
  • Q is trusted and influential. A positive review in Q can make a band’s career – and Q’s major interviews reverberate around the world.
  • Q gets unparalleled access to the biggest stars in rock and roll.
  • Q’s audience is younger and more affluent than any other music monthly. 97% of readers rate Q as a quality magazine. In research it outperforms competitors on measures such as best interviews, writing and awards winning photography.

















The Q reader shows that the gender ratio is 68.3% males
 I added the ages 15-24 and  the age 25-34 61.8%, these age ranges have the highest percentage and therefore I will target those.









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