Analysing an Existing College Magazine Cover

Masthead (logo)  

The name of the magazine displayed in the typeface in which it is designed. This is the visual branding of the title and is often done in a specially designed typeface to be very recognisable and unique. The masthead is usually used on the contents page inside as well as the front cover, and as a logo for advertising and branding purposes.

Main image  

In the case of this front cover there is a single image of the model, The image is used in a classic way, the face is big enough to stand out on the newsstand  with the model making full eye-contact

Dateline  

(June 2012)  Month and year of publication, often with the price. Note that a monthly magazine usually hits the news-stands the month before the cover date

Bar code  
Standard bar code used by retailers.



Clear Price
£1.60 (the colour is white) for the magazine and a free notebook is in black and blue. Showing it is worth the money


Caption 
Limited edition insist that the magazine is worth buying and is different from other magazines


Teasers
'Ucas tips on how to get your points up' this is a good teaser , as the colour yellow is bright and this is what an audience reads first. The teaser is teasing the audience to buy the magazine.

Selling line

 Short, sharp description of the title's main marketing point 'New start New lifestyle'

Cover lines

'Are you up to date? New fashion trend' this allows the audience to think about fashion and going back to school and 'back to college' college is in yellow so it grabs your attention.